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Tom Hermans

curriculum vitae

Hi, I am Tom

Professional Designer / Developer

Frontend Developer / Designer / UX
Freelance designer & WordPress / PHP developer

A group of people working in a room

What I can do for you

My skillset and expertise is rather broad.

I’ve been around some time, and in various roles at different types of companies, be it a graphic designer/brand developer in an ad agency, full webdeveloper (both front- and backend) for a publisher or as a UX-designer/front-end coder in a big organisation or as a freelance designer/coder in a limited-time project.
This made me pretty versatile over the years.

Website development
and project management

  • Web Architecture
  • Web Design & Creation
  • Web Information Management
  • Content Management Systems
  • Search Engine Optimization
  • Online Advertising
  • Web branding policy coordination

A few methodologies
I strongly believe in

  • Accessibility & Semantics
  • Mobile First
  • Responsive Web Design
  • Progressive enhancement
  • Consistent UX
  • Atomic Design
  • Agile workflow + User Stories


  • Web Design & Development
  • WordPress consultancy
  • WordPress development
  • Print Design
  • Branding & Corporate Identity
  • Information Architecture / UX

Usability & UX

  • Website usability research
  • Analysis of website usage and online visitor behaviour
  • (Re-)engineering
  • Discussing Persona Behaviour
  • Task Driven UX design

Very skilled in:

  • HTML5
  • CSS3
  • Sass / LESS
  • Responsive Web Design
  • Atomic Design
  • JavaScript
  • jQuery
  • PHP
  • MySQL
  • WordPress
  • Photoshop

Pretty skilled in:

  • Sketch
  • Adobe XD
  • Illustrator
  • Indesign
  • Premiere/After Effects

Dabbling with

  • VueJS / Nuxt / Gridsome
  • React / Gatsby
  • Tailwindcss
  • AngularJS
  • node.js
  • Grunt / Gulp
  • Yeoman

Frontend Developer at Telenet for Yelo TV

Working at Telenet, the number one player in Belgium when it comes to TV, Internet and Telecommunications.
I was involved in the complete overhaul for their Yelo TV platform, where people can use their laptop, tablets or phones to watch TV, program recordings, re-watch them or order films or series to watch.
In the SCRUM team I'm responsible for UX and frontend, following up on reported bugs and maintaining and adhering to the visual style and designs through code.
Technologies used: AngularJS, Sass, BEM, HTML, Grunt.

Reference URL:

Frontend Developer at Yappa

Currently I am working at Yappa, digital solutions provider, main specialities are webdevelopment and online marketing.
I am responsible for the frontend experience of their clients' sites as well as improving the internal (agile) workflow, methodology etc.
Technologies used: Sass, BEM, HTML, Gulp, Symfony, JS

Frontend Developer for Miele [via Osudio]

With the great team at Osudio I worked on their frontend team to get the new Miele marketing and e-commerce site live. I was responsible to translate the designs into working, reusable components and templates for use in their brand new website. Employing Atomic Design we built various components and templates, which were stored in a living style guide with the necessary documentation. Although I was a lot brain and hands for hire, my input was very welcome, and I really enjoyed working with them.
Technologies and methodologies used: Atomic Design, HTML, BEM, Sass, JS, jQuery, Jekyll

Reference URL : (danish version of the site)

UX Strategy / Client Proxy (BA) for QPark [via Cegeka]

For the new to be developed websites of QPark Holdings country branches a start was made. I was responsible for aligning the different countries on a common feature set, while guarding the scope, and analyzing their wishes and communicating those to the developers. This involved designing mockups and wireframes, communicating via online meetings, writing User Stories, testing features and providing documentation to the respective country's marketing team.
Technologies and methodologies used: Atomic Design, HTML, BEM, Sass, JS, Adobe XD, Axure, pm tools.

Reference URL : (swedish version of the site)

Frontend Developer / UX design tinker at Digipolis (2014 - 2015)

Previously I was working as a UX/Frontend developer, involved in building a complete frontend framework *Tink, with specific attention to unified UX and design, targeted towards the development of web apps for government. To improve on the current situation where there's a mishmash of styles, ux patterns or non-existant ux patterns.

Therefore our team of UX designers and Frontend developers try to 'tink' real hard on use cases, on best practices, but also how most developer can deploy this with smallest effort possible.

Tink is available as an open-source project:

Frontend Developer / Designer in UX / Marketing (2011 - 2014)

Campaign work

  • Information Architecture
  • Campaign Design
  • Campaign Launch & Deployment
  • SEO & Analytics tagging
  • Maintenance Always-On pages


  • General Site Development
  • Front-End development
  • Gatekeeper of the Frontend Framework in Europe
  • Template development (HTML5/XML/XSLT)
  • Scripts and tools for internal use(translator app, img automation etc)

Usability & UX

  • Prototyping
  • Creating mockups
  • Analysis of web journey
  • Discussing Persona Behaviour
  • Task Driven UX design


After a formal education, I keep up by reading books, blogs, RSS-feeds, magazines, follow the right people and experiment.
I also attend conferences and tech meetups, prepare talks for conferences and often debate best practices with peers.

1990 - 1995
Industrial sciences, Provinciaal Instituut Lommel
1995 - 1997
Communication Sciences VUB,
option social psychology
1997 - 1999
Communication Sciences VUB,
audiovisual media, multimedia, film, art, web
2002 - 2003
CVO: QuarkXpress, Indesign
Photoshop, HTML/CSS/JS, webmaster tools
A1 Computer Sciences (graduate HOSP) - STEP college
3D Studio MAX - Cevora
2006 - 2009
self-study in Flash/ActionScript with PHP/MySQL & CSS& CSS3, jQuery, WordPress, video, Première, e-mailings, sIFR, cufon, webstandards, etc..
HTML5, CSS3, jQuery, mobile, responsive design, social media, ..
Responsive Web Design, Progressive Enhancements, Atomic Design, UX Principles, E-commerce, HTML5/CSS3, JSP, XML/XSLT, web apps, Angular, Sass, Hammer, Grunt etc
AngularJS, BEM, Sass, Compass, SVG icons, Greensock animation
2016 - 2017
Jekyll, Flexbox, REST API, AngularJS, WP WooCommerce, a11y, Accessibility
2018 - 2019
Design Systems, CSSGrid, VueJS, Nuxt, React / GatsbyJS, TailwindCSS, algorithmic layouts with Sass, lots of UX/Design reading and also regarding modular approach of layout systems (typography, color, spacing), utility-first CSS, sass-maps etc..


Dutch : native
English : very good
French: just okay

Working / Worked for

  • Telenet / Yelo
  • Sony
  • iCapps
  • Studio100
  • Q-Park
  • Cegeka
  • Yappa
  • Nascom
  • Unicef
  • Darwin BBDO
  • Miele
  • Osudio
  • These Days Y&R
  • VAIO
  • Digipolis
  • Hill+Knowlton Strategies
  • Software Advies
  • Alligence Communications
  • Telenet Business
  • Internet Architects
  • Acerta
  • Hyundai
  • Famous
  • Agfa
  • Rosy Blue
  • Jupiler
  • Photo Studio Graphics
  • Cipal
  • Big Media Group

Get in touch

If you want to know more or want to talk about working together, call me or send a mail.

mail Contact Tom

call +32 (0)477 49 65 86

A group of people working in a room

Personal Information

A small bit about me. I am outgoing, fond of music and thrive in team of curious people who also don't take themselves too seriously. Goal is to create nice looking, great functioning pieces of work. Also: played with LEGO as a kid. Always tinkering.

Tom Hermans
Date of birth
17 / 05 / 1976
Marital status
not married, in a relationship, 3 children
+32 (0)477 / 49 65 86